Marketing Manager - Brisbane, Sydney, Australia
Are you energised by developing and executing end-to-end marketing campaigns for B2B and B2B2C customers? Are you ready to unleash your potential in a global company committed to moving money for better? Join Western Union as Marketing Manager. Motivated by our values: purpose driven, globally minded, and trustworthy & respectful
We're a FinTech that's using insight from customers and colleagues worldwide to improve financial services for families, small businesses, multinational corporations, and non-profit organisations. We're a team of over 10,000 people spanning 200 countries and territories. We believe when money moves, better things happen. Better starts and ends with the customer
We'll be looking to you to drive the execution of global foreign exchange services campaigns to help fuel our sales pipeline. In order to further improve our customer experience, you will work closely with our product teams to develop value propositions and implement a variety of in-product marketing activities. Your developed insights will provide clear, data-driven direction to Sales, Marketing and Channel Partners alike.
You will have a track record of working within direct and digital marketing, including experience within a business to business foreign exchange environment. An in-depth understanding of segmentation, value proposition development, strategic marketing, research and testing gives you the required skill set to succeed in this position. Previous experience of lean and agile working methodologies is also desirable.
We'll need you to have a minimum of 5 years' experience as a hands-on Marketing Manager with B2B & B2B2C experience, preferably in Financial Services. You will demonstrate experience in end-to-end campaign design and execution, lead nurturing, direct marketing, and local marketing of events and trade shows. You'll have experience with channel partner marketing and a working knowledge of Eloqua, Salesforce, InDesign or similar tools is strongly preferred. Join us, and let's move money for better
Western Union is transforming its business and shaping the financial services sector by driving quality, convenience, and customer service to new levels of excellence. It's an exciting time for our organisation, as the largest cross-border money transfer operator, trusted by millions of consumers around the world. If you're ready to unleash your potential to help drive change through bottom-up innovation, apply now.
We're a company on the move, and we want our people to grow and develop. You'll have plenty of opportunities to learn new skills and build a career, as well as a great salary and benefits package.
Inclusion and diversity are fundamental to our culture and success. Western Union is proud to be an Equal Opportunity-Affirmative Action Employer. The company will provide accommodation to applicants, including those with disabilities, during the recruitment process, in accordance with applicable laws. We are committed to equal employment opportunity regardless of race, colour, religion, sex (including pregnancy or related medical conditions), national origin, veteran status, sexual orientation, gender identity, age, disability, marital status, or any other protected category.