User Interface Designer

  • Competitive
  • Brussels, Bruxelles-Capitale, Belgium
  • Permanent, Full time
  • ING
  • 17 Nov 17 2017-11-17

User Interface Designer

User Interface Designer
Full time, Brussels

Your role & work environment

As User Interface (UI) Designer, you are responsible for the design of (digital) products like apps and websites, house styles, figurines and icons. Expertise areas include layout, typography, color use, the use of illustrations and photography and the application of motion / animation (motion design). The purpose of your activities is to increase customer satisfaction, user-friendliness and accessibility of ING's (digital) services in order to achieve an optimal, original and consistent Omnichannel Customer Experience.
Within the Omnichannel Tribe you will shape the future of one of the most used banking web and mobile applications in Belgium. You will be surrounded by a young team of more than 150 web professionals with experiences in all the fields of the digital world. You will work according to the Agile way of working which is based on autonomy and easier alignment between the different actors. This way of working will give you high empowerment and accountability. Working incrementally will quickly give you a good view of what you are delivering in your squad / team. You will work in close collaboration with IT, marketing, retail, sales and product management colleagues.

Your key responsibilities

Create and design
Create design languages which create a delightful, emotionally engaging, innovative, easy to use and easy to learn user experience. Elicit and understand business needs (including ING branding guidelines) and user needs for the design of design languages. Generate clear ideas, design concepts and final designs of creative assets from beginning to end, considering technology constraints and workflow constraints. Objective should be to improve client satisfaction, user-experience and accessibility of digital sales and services (conform to Web Content Accessibility Guidelines 2.0 WCAG). Visually translate brand and marketing strategy into digital media, displays, corporate identity, campaign concepts and communication tools.
The designer gathers feedback on every version of the design and sets up alignment with the different internal stakeholders (both business and IT). In close collaboration with the stakeholders and by trying and user testing together the design evolves through time. Alignment and collaboration is crucial as the design and first version of the product needs to take all points of view and angles into account, from customer journey perspective through product and process angle.
Voice of the customer
For a designer it is paramount to get a broader and detailed insight on the voice of the customer in different stages of the creation and evolution of the design. This can be taken through different stages, from alignment with different stakeholders over discussion groups with real clients to AB testing by groups of customers of different versions of the design, the prototype or the first version of the product.

The User Interface Designer has extensive experience, skill and knowledge on the different wireframing and prototyping software tools (Axure, Invision or equivalent) and in design software tools (Sketch, Photoshop or equivalent). It is important to develop and expand this knowledge and make sure the latest evolutions and versions in tooling are followed and acquired .
We look for
A colleague with a talent for taking it on and making it happen, enthusiasm for helping others to be successful and a knack for always being a step ahead. In other words, you strive to bring fresh ideas to life and embrace challenges in a fast changing and complex environment. You are a naturally collaborative person who listens and invests in others to achieve common goals. You love to challenge the status quo and are eager to propose creative solutions to problems.
As UX Designer you will also need:

The User Interface Designer designs original and appropriate solutions in line with global branding. Is able to generate multiple solution directions and concepts per problem statement. Can consider a problem statement from multiple angles and switch between conceptual detail levels quickly. Has critical self-reflection regarding own / other solutions. Uses existing elements, but, if necessary, consider new elements or methods to replace or in addition to existing ones.

Customer focus and customer interest at the center
The User Interface Designer acts in the interests of the customer / user. Examines customer / user wishes and needs and anticipates this. Has a control / challenger task on quality and customer focus in establishing customer journeys. Translates customer insights into design principles.

Rational design and eye for detail
Ability to rationalize the design options and to select the most appropriate one by using a structured selection process. Develop and/or update style guides to guide development teams. Knowledge of Web Content Accessibility Guidelines 2.0 WCAG and ability to translate them into designs.

Is the principal competence that lies within an agile organization. For User Interface Design, insights and knowledge from all disciplines are conditional on achieving optimal results. In order to be able to deliver team performance, trusting and encouraging each other is important. Providing feedback (and asking and receiving feedback) plays an important role in continuously improving collaboration and team development. Each team member has an active role in it. UX often plays a connecting role as a link between Customer Journey and Development.

We offer you
A clear purpose, a unique offer and a range of flexible compensation and other benefits:

  • Personal growth & challenging work with endless opportunities to realise your ambitions
  • An informal, dynamic environment with innovative colleagues supporting your endeavours
  • A progressive and agile way of working, where new ideas are valued ahead of convention
Furthermore, within the Omni-Channel tribe, you can count on a range of opportunities to invest in your personal and professional growth with:
  • The possibility to participate in courses and trainings
  • Challenging projects & a steep learning curve
  • Personal coaching from Agile Coaches

We redefine banking. What about you?
There has never been a more interesting time to work at ING. We're on a journey that's centred around our customers, powered by technology and driven by smart, determined people. Our customers feel our people are empowering them to stay a step ahead in life and in business. We're proud of that!