• Competitive
  • Hong Kong
  • Permanent, Full time
  • Citi
  • 21 Mar 18

HK - GCB - Vice President, Marketing Communications

HK - GCB - Vice President, Marketing Communications

  • Primary Location: Hong Kong SAR of PRC,Hong Kong,Hong Kong
  • Education: Bachelor's Degree
  • Job Function: Marketing
  • Schedule: Full-time
  • Shift: Day Job
  • Employee Status: Regular
  • Travel Time: No
  • Job ID: 18009200


  • Responsible for strategic planning and implementing the advertising & promotion campaigns for the franchise marketing related initiatives
  • Responsible for through the line brand management as to uplift the brand awareness and preference, and ensuring the advertising and communications are align with regional/global direction
  • Work closely with different business units to formulate effective marketing communication strategies and campaigns
  • Managing advertising and media agencies, work with them for smooth service delivery to support various marketing functions
  • Marketing budget management
  • Manage a team of marketing professionals and work with different functions in the company


  • University graduate with at least 12 years or above marketing / advertising agency experience. Candidate with less experience would be considered as AVP
  • Assertive, with strong people skills to manage team, internal customers and external vendors
  • Able to work under pressure and tight timeline and result oriented
  • Adaptive to dynamic and fast changing environment
  • Excellent coaching, presentation and inter-personal skills
  • Excellent command of written and spoken English and Chinese
Hong Kong Hong Kong Hong Kong HK