Marketing & Business Management Specialist, BNY Mellon Investment Management Marketing & Business Management Specialist, BNY  …

BNY Mellon Investment Management Hong Kong
in Hong Kong, Hong Kong, Hong Kong
Contract, Full time
Last application, 28 May 20
To be discussed
BNY Mellon Investment Management Hong Kong
in Hong Kong, Hong Kong, Hong Kong
Contract, Full time
Last application, 28 May 20
To be discussed
BNY Mellon Investment Management, which is the umbrella name for all the investment management subsidiaries and affiliates within BNY Mellon, currently has a presence in 6 countries in Asia Pacific, namely Hong Kong, Shanghai, Singapore, Japan, Korea and Australia. The company also targets and services clients and distribution channels in other Asia Pacific countries (e.g. China, Taiwan).

Based in Hong Kong, BNY Mellon Investment Management is looking for a 6-month contractor (can be renewed depends on performance) to provide experienced collaborations for Marketing and Business management as follow:


  • Help coordinate and implement the marketing plans for both the institutional and intermediary business in the region, incorporating value proposition and end-to-end experience delivery in conjunction with key stakeholders
  • Execute on digital initiatives for the region, relevant fund and thematic campaigns using Marketing, social media platforms and regional websites – ensure content is compliant and up to date using CMS (e.g. Wordpress)
  • Support the launch of the new social media platforms, experience with WeChat will be a plus
  • Coordinate with the relevant marketing team members in London and other departments if necessary, providing clear support requirements and deadlines. Measure and report on feedback from these themed communications
  • Develop and maintain relevant, timely and compliant local language online and offline marketing communications through managing the translation process
  • Collaborate with Sales teams to drive the right product mix and meet the needs of customer and shareholders
  • Work closely to execute and coordinate on roadshow calendar and marketing events as well as webinars, leverage cross business opportunities and increase client loyalty and engagement

Business Management  

  • To provide support for sales activities including marketing material preparation and translation, market information search, etc.
  • To communicate with prospects/clients for general enquiries on investment products/Strategies
  • To coordinate with subsidiaries located overseas  
  • Collaborate and liaise with internal stakeholders to meet and address client deliverables – such as Legal, Compliance, Marketing, Portfolio Specialists and related subsidiaries queries and checks
  • Assist to prepare internal presentation materials
  • Maintain sales database, assist with data collection and generate relevant management reports.
  • Collect and distribute market intelligence on competitors, prospects, clients, consultants, regulations and other industry developments.
  • Ad-hoc projects as required by the IM team

Candidate requires:

Technical Skills, Knowledge, Systems Knowledge

  • SalesForce
  • WebEx
  • Skype
  • Marketo
  • Google Analytics
  • Web-based portal (for BNY Mellon official websites)
  • Advanced knowledge of MS Office: Word, PowerPoint, Excel


  • Bachelor Degree Level (Business, Marketing or Finance related)
  • Previous work experience from Marketing or Project Management preferred
  • Excellent organizational, effective communication and strong interpersonal skills
  • Ability to handle highly confidential information
  • Take initiatives for proper, timely action in all respects and manage priorities to ensure work deadlines are achieved
  • Fluent in English, Cantonese and Mandarin (Reading, Speaking & Writing)
  • Self-Starter, independent and resourceful in getting things done in a fast-paced environment
  • Immediate Available or short notice period preferred

Please include the following details when submitting cv:

- Notice Period

- Current Salary

- Expected Salary