• Competitive
  • Kuala Lumpur, Malaysia
  • Permanent, Full time
  • Citibank Berhad
  • 2018-05-22

Citibank Berhad KL - Campaign Analyst (Manager)

Citibank Berhad KL - Campaign Analyst (Manager)

  • Primary Location: Malaysia,Wilayah Persekutuan,Kuala Lumpur
  • Education: Bachelor's Degree
  • Job Function: Decision Management
  • Schedule: Full-time
  • Shift: Day Job
  • Employee Status: Regular
  • Travel Time: No
  • Job ID: 18017080


  • Campaign Management - Execution:
    • Execute the campaign requests with the aim to ensure timely, robust and accurate deliverables
    • Work closely with analytics and product managers in defining business criteria for campaigns list and fulfillment requests
    • Assess the complexity of campaign requirements, advise on expected dates of deliverables, manage own work schedule accordingly to meet committed timeline
  • Campaign Management - Tracking:
    • To track, measure, and communicate effectiveness of campaign rollout; provide the intelligence loop back to business
    • To develop quantifiable campaign ROI tracking and communicate the results
  • Information Management:
    • Regulate automation process that drive productivity and expense save
    • Manage and execute UAT works
    • Ensure timely escalation and closure of all incidents/issues in relates to the CRM platform
  • Entrepreneurship:
    • Engage the analytic teams, product teams, sales teams and O&T teams proactively to understand the business opportunities, risks and challenges
    • Leverage the data, insights, and best practices with the aim to find revenue opportunity, to gain productivity, and to manage cost effectively
    • Leverage the knowledge/experience of regional peers and replicate their success stories for local business
    • Lead or participate in local/regional task force
  • Compliance:
    • Work with compliance officer to review/enhance department processes on periodic basis to ensure a robust control environment


  • Good interpersonal and communication skills
  • Goal/result driven and extremely sensitive to timeline
  • Multi-task, with the ability to prioritize according to business direction
  • Outstanding leadership potential and a team player
  • Mature, open minded, and transparent
  • Honest, trustworthy and respect diversity in workplace
  • Challenge the status quo with creative and innovation solutions
  • Positive, self starter and highly motivated with natural curiosity in understanding data & technology
  • Great execution skills with detailed mind and follow through attitude
  • Demonstrate strong logical, analytical and problem solving skills.
  • Flexible, resourceful and able to adapt to dynamic environment
  • Knowledge in database query languages (SAS, SQL, MS Access/Excel, etc) or Object oriented programming (eg. Visual Basic, JAVA).
  • Knowledge in DB system (Teradata, Oracle) is an added advantage.
  • Graduates in the following disciplines are preferred: Engineering/Mathematics/Statistics/Computer Science/Information Systems or equivalent. CGPA above 3.30
  • Maintain high level of compliance culture
  • Preferably 3-6 years of experience in related field
Kuala Lumpur, Malaysia Kuala Lumpur Kuala Lumpur MY