AVP4, Team Lead - FRANK Cards Product AVP4, Team Lead - FRANK Cards Product …

OCBC Bank
in Singapore
Permanent, Full time
Be the first to apply
Competitive
OCBC Bank
in Singapore
Permanent, Full time
Be the first to apply
Competitive
OCBC Bank
AVP4, Team Lead - FRANK Cards Product
Roles and Responsibilities:
This role is responsible for the end-to-end development and management of our FRANK Cards - Credit and Debit cards

The key responsibilities are:
• Lead the team to work closely with internal stakeholders and external business partners to formulate strategies and business plans to achieve set KPIs in spend, activation and acquisitions
• Sound management of P&L and development of relevant and attractive card value propositions
• Oversee end-to-end delivery of card campaigns within project timeline and legal & compliance guidelines
• Ensure sound management of advertising and promotion budgets to meet business objectives
• Good usage of analytic resources to drive customer engagement and product differentiation
• Conduct market research and competitor studies to identify opportunities, gaps and improvement areas to the card product

Qualifications
Requirements:
• Experienced in developing strategy, influencing relevant stakeholders and decision makers and executing decisions
• Strong analytical skills, data-driven thinking, meticulous and able to think creatively
• Strong interpersonal skills and ability to work well in a team environment
• Strong presentation and communication skills to internal and external stakeholders
• Sound knowledge of cards products and cards usage marketing campaign
• Solid understanding of Cards P&L and financial dynamics
• Bachelor degree from a recognized university

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