Content Strategist Content Strategist …

TEKsystems (Allegis Group Singapore Pte Ltd)
in Singapore
Permanent, Full time
Be the first to apply
TEKsystems (Allegis Group Singapore Pte Ltd)
in Singapore
Permanent, Full time
Be the first to apply
Content Strategist
Introduction to the role:
A content strategist plays a part in constructing a cohesive content strategy with a focus on user or consumer journey and persona development. Working with internal and external collaborators, the content strategist will also have to plan, oversee and execute the strategy and mapping the content touchpoint from start to end.

The Position:
  • Cultivate content marketing strategies targeted at driving traffic, engagement, generating leads, retaining customers and building brand awareness
  • Ensure the brand of the voice is consistent across all content assets
  • Collaborate internally and externally to deliver content assets that are coherent with the brand of the voice
  • Take charge in developing brand's global activity calendar and aligning execution with cross-functional teams
  • Track and advance regularly the progress results to apply to data-driven insights to future content strategist
  • Apply SEO, content development, distribution and measurement to effectively tailor content to reach audience personas
  • Develop and align digital and social content channels including email, advertisement or newsletter distribution
  • To drive campaign goals while being vigilant to respond to current sentiment
  • Create and edit content, mobilizing storytelling opportunities on all channels
  • Establish strategies for media relations, seeking placements in print, broadcast and online channels and create the corresponding content including press releases, articles and presentations

The Candidate:
  • Experienced in creating and editing digital content for target audiences across all multimedia and social platforms
  • Skilled at writing and copy editing
  • Skill at graphic design, website design, illustration, UX, videography and photography
  • Great knowledge of Adobe photoshop and illustrator
  • A professional portfolio of work that showcases the above
  • Experienced in project management, public, media and influencer relations
  • Experienced in marketing, communications, creative and media
  • Experienced with digital marketing functions - SEO, content marketing, social media marketing, email marketing and PPC marketing is a bonus

For more information you can email Celestine Chia in our Singapore office on quoting Job Reference 527258 or alternatively, apply here to register your interest.

Allegis Group Singapore Pte Ltd, Company Reg No. 200909448N, EA Licence No. 10C4544
TEKsystems (Allegis Group Singapore Pte Ltd) logo
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