Manager/Senior Manager, Marketing & Communications  …

Lion Global Investors Ltd
in Singapore
Permanent, Full time
Last application, 20 Oct 20
Competitive salary
Lion Global Investors Ltd
in Singapore
Permanent, Full time
Last application, 20 Oct 20
Competitive salary
Reporting to the Head of Marketing & Communications, the candidate will be responsible for implementing and managing marketing campaigns from ideation to execution, to raise brand awareness, increase client engagement and new client acquisition for the Company.

JOB RESPONSIBILITIES

  • Develop and manage marketing campaigns by leveraging both offline and online channels to  raise brand profile, generate quality leads and increase client engagement.   
  • Collaborate with relevant stakeholders to implement, track and follow up on all campaign activities.
  • Measure and provide reports on campaign performance, gain actionable insights and assess against business goals.
  • Partner with Product & Distribution team to plan, organise and manage key events.
  • Manage social media accounts i.e.  create and publish engaging content and posts to sustain followers’ interests. Monitor and respond to followers and queries in a timely manner.
  • Coordinate content publishing and content updates for corporate website.
  • Develop and maintain a library/catalogue of corporate premiums/gifts based on lifestyle categories e.g. Office, Sports, Travel etc.
  • Manage development and creative design of marketing collaterals, product placemats and presentations that deliver value to target audiences.           

 

JOB REQUIREMENTS

  • Degree holder, preferably in Marketing and Communications or Business Administration
  • Minimum 5 years of working experience in a similar role.
  • Analytical and decision-making skills in choosing the right marketing mix for optimal campaign performance.
  • Result-driven, strong time management and prioritisation skills.
  • Ability to demonstrate agility, flexibility and innovation in an environment where priorities and tasks can change rapidly.
  • Ability to conceptualise and turn complex ideas into visuals that tell a compelling, engaging story.
  • Strong attention to detail and excellent organisational skills.
  • Familiar with/ have experience working with web analytics and content management tools e.g., Google Analytics, SharePoint, WordPress, MailChimp, Canva.
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