Head of Digital Marketing, Financial Services, London Head of Digital Marketing, Financial Services,  …

Non-disclosed
in London, United Kingdom
Permanent, Full time
Last application, 29 Oct 20
Competitive
Non-disclosed
in London, United Kingdom
Permanent, Full time
Last application, 29 Oct 20
Competitive
Our client is a specialist financial services business, employing entrepreneurial professionals. They have recently appointed a senior individual that has been acknowledged as a global achiever. We are looking for a hands-on Head of Marketing to parnter with senior stakeholders and the sales team to devise a marketing strategy utilising all digital channels, e.g social media, website, email, video.

Responsbilities - 

  • Analyse the current brand and marketing strategy, and devise a revamp that is alligned with the companies objectives 
  • Manage a small team and enhance the digital experience of the clients and stakeholders
  • Create marketing collateral in partnership with the team. This is a hands-on role and will require the individual to lead by example, not just provide oversight
  • Responsible for brand management, PR and communications, client engagment, CRM, design, online and digital marketing
  • Stakeholder management, including CEO 
  • Ensure all digital content is complied according to the regulatory and legislative regime and ensure risks are identified, reported and managed accordingly
  • Execute innovative digital ideas
  • Coach and mentor junior members of the team
  • Deliver digital content on time and in the most relevant format
  • Suggest softwares that will enhance the marketing process, e.g any automation software, CRM systems

Requirements -

  • 8 years minimum with a Senior Marketing position
  • Strong background within Digital Marketing is essential 
  • Degree educated
  • Excellent attention to detail 
  • Exceptional written communication skills
  • A good eye for brand and creative mindset 
  • Stakeholder management experience is essential 
  • Working experience of HTML and CSS is strongly preferred 
  • Experience using Microsoft Dynamics
  • Demonstratable experience in utilising the digital channels in order to enhance marketing and meet company objectives
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