Manager Manager …

Sapient Corporation
in Chicago, IL, United States
Permanent, Full time
Be the first to apply
Competitive
Sapient Corporation
in Chicago, IL, United States
Permanent, Full time
Be the first to apply
Competitive
Manager
  • or
Campaign Manager

Location: Chicago, Illinois, United States

Type of job: Permanent

Date published: 2-Feb-2020

Domain: Internal - Marketing

Job ID: 69544

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Publicis Sapient is looking for a Marketing Campaign Manager to join our marketing team. The Journey Manager will devise and run marketing campaigns with the aim of acquiring and retaining our target list. They will work together with the Marketing Lead and other marketing specialists for inputs on business direction and strategy, and the Producer to complete campaign deliverables per the needs of the Journey Plan.

Campaign Managers determine the appropriate tactics needed to drive growth for each journey, and can recommend budget need for each channel mix. Theyll have a deep understanding of the content inventory they have to drive the goals of each Journey. Theyll oversee implementation, tracking and measurement of all artifacts, and will create and review reports regularly, assess the data and make recommendations to optimize tactics and deliverables for the success of each plan.

Its the Campaign Managers responsibility to measure the ROI of each journey, as well as helping ensure that each asset is well-suited to the needs of the journey plan.

Your Impact:

  • Reviews key events, business offerings, and channel strategies to create a visual plan for each Journey

  • Understands how to leverage various content types to work for different stages of Journeys, and works with Creative teams to ensure deliverables are on task

  • Manages the implementation, tracking and measurement of journeys

  • Reviews deliverables for purpose and accuracy

  • Delivers regular reports of campaign results, including web analysis and evaluation of KPIs

  • Collects and uses data to inform new Journeys and optimizations to existing journeys

  • Collects and uses our content inventory for new/existing Journeys

  • Stays abreast of current trends in marketing

Your skills & experience:

  • Excellent communication and project Management Skills

  • Designs marketing plans with the intent of creating leads and acquiring customers

  • Understanding of channels and tactics and current marketing trends

  • Knowledge of marketable assets and able to identify asset/content gaps

  • Advocates for the customer experience end-to-end

  • Ability to review metrics & analyze for efficiencies and optimizations

  • Ability to calculate campaign ROI

  • Great critical thinking skills

  • 3-5 years of digital marketing experience

  • 2-5 years of experience managing large, complex and cross functional/discipline journeys/campaigns

  • Strong interpersonal, analytical, problem solving, listening, negotiating, influencing, facilitation, organizational, prioritization, decision making, and conflict resolution skills

  • Demonstrated ability to assume a leadership role in managing customer journeys

  • Solid understanding of the creative and technology process

Benefits of working here:

  • Unlimited paid time off

  • 15 paid holidays throughout the year

  • Generous parental leave

  • Tuition reimbursement

  • Corporate gift matching program

Career Level: Senior Associate  

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Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity. United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting and customer obsession to accelerate our clients businesses through designing the products and services their customers truly value. As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hiring@publicissapient.com or you may call us at +1-617-621-0200. Default Apply

© 2020 Publicis Sapient. All Rights Reserved.

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